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Real-world ML architecture. Actionable code. Zero fluff.

This blog features practical engineering insights drawn from nearly a decade of building and deploying machine learning systems across 10+ industries. From optimizing recommendation engines and NLP pipelines to structuring robust MLOps lifecycles, every post delivers proven design patterns, architectural decisions, and the exact strategies needed to take models from local sandboxes to production scale.

"Algorithms are crude. Computers are machines. Data science is trying to make digital sense of an analog world. And AI is the output."

— Christian Rudder, Co-founder of OkCupid & Data Scientist

44 articles published

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Aryanto, M.Si ·

Demand Forecasting for FMCG Marketing: A Production Playbook

Practical guide to demand forecasting using Prophet, ARIMA, and machine learning approaches for FMCG marketing — handling promotions, seasonality, hierarchical forecasting, and translating forecasts into marketing action.

marketing 10 min read
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Aryanto, M.Si ·

Multi-Touch Attribution Modeling: From Last-Click to Data-Driven

A deep dive into multi-touch attribution using Shapley values, Markov chains, and data-driven approaches — comparing methods, building production systems, and translating attribution insights into media budget optimization.

marketing 10 min read
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Aryanto, M.Si ·

Agentic AI for Document OCR and Automated Interpretation

A production-focused guide to building agentic AI systems for document OCR — from OCR pipelines and LLM-based extraction to multi-agent workflows for automated document processing and interpretation.

marketing 10 min read
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